On average it costs $2.85 to reach 1,000 iPhone users with a mobile ad. Compare that to a national newspaper ad, which can cost as much as $100 for 1,000 viewers. Obviously, mobile ads are a very effective way to spend your advertising dollars, but how does one get started?
- Determine who your customers are
- Optimise your site for mobile
- Considering using dayparting
Check out the infographic below for more info!
Source: Vine 5